Tuesday, August 9, 2022 10:29
Unicharm Company – Japan’s No. 1 producer within the subject of non-public hygiene merchandise (in accordance with market analysis firm Intage) – introduced the appointment of Mr. Takahiro Okada as Normal Director of Diana Unicharm.
As one of many senior executives of Unicharm Group, Mr. Takahiro Okada will convey quite a lot of expertise drawn from the worldwide market in gross sales, advertising and marketing, improvement technique planning, accompanying Diana Unicharm. Realizing the imaginative and prescient of turning into a billion-dollar enterprise by 2030, contributing to enhancing the standard of lifetime of Vietnamese individuals.

Becoming a member of Unicharm Company Japan since 1996, the brand new Normal Director Takahiro Okada skilled many vital positions reminiscent of: Advertising and marketing Director at Unicharm Thailand, Deputy Director of World Advertising and marketing Division, Normal Director of Unicharm Brazil.
Throughout his 26 years of service, Mr. Takahiro Okada is likely one of the main strategists with many vital contributions to the formulation and implementation of methods to broaden and develop key markets in lots of nations world wide. Amongst them is likely one of the most profitable merger and acquisition (M&A) tasks in Asia between Unicharm Group and Diana Vietnam Firm in 2011, establishing and main Unicharm Brazil to turn into a producer of child diapers. 1 market share on this South American nation.
Mr. Do Anh Tu – Standing Vice President of Diana Unicharm extremely appreciated the management capability, administration capability and expertise of the brand new common director. “Mr. Takahiro Okada is a frontrunner with in depth imaginative and prescient, strategic considering and glorious enterprise administration and working expertise in lots of growing markets just like Vietnam. I belief the brand new common supervisor. The director will assist Diana Unicharm proceed to firmly strengthen the place of the No. 1 private hygiene product producer in Vietnam, notice the imaginative and prescient of 2030 to turn into an enterprise with income of 1 billion USD and contribute to elevating the standard degree. high quality of Vietnamese life”.
Accepting the brand new duty, the brand new Normal Director Takahiro Okada expressed: “After a enterprise journey to Vietnam 11 years in the past, I wished to have the chance to work on this stunning nation. Due to this fact, I used to be transferred to Vietnam. It’s a nice honor for me to tackle the place of Normal Supervisor Diana Unicharm.With the help of customers, the backing of Unicharm Group’s superior manufacturing expertise and product analysis and improvement capabilities, We’re dedicated to proceed offering private hygiene care, psychological and bodily help to Vietnamese customers with the very best quality and affordable value.”
Diana Unicharm’s merchandise have lengthy turn into acquainted and trusted by a lot of Vietnamese customers of all ages from infants, girls to the aged reminiscent of Bobby, Mamy Poko, Moony child diapers , female care merchandise, sanitary napkins Diana, Sofy, Libera; Caryn grownup diaper merchandise; skincare merchandise reminiscent of Silcot cotton pads, Fressi Care moist wipes, well being care merchandise reminiscent of 3D Masks.
Since merging into Unicharm Group in 2011, Diana Unicharm has at all times achieved income development that’s twice the expansion price of the Vietnamese economic system. Diana Unicharm’s key merchandise have achieved excessive market share positions in Vietnam for a lot of consecutive years. Particularly, by the tip of 2021, the child care business will attain over 40%, girls’s care will attain over 58.2%, particularly, Caryn grownup diaper merchandise at the moment account for 88% of the market share, in accordance with the consultant. enterprise illustration.
Apart from enterprise actions, Diana Unicharm at all times focuses on the neighborhood and prospects with many significant actions. Pioneering along with the Vietnam Fatherland Entrance Committee and the Ministry of Well being, Diana Unicharm’s manufacturers have donated hundreds of thousands of hygiene merchandise to greater than 20 subject hospitals, industrial parks and affected areas. unfold throughout the nation, supporting the well being sector to buy gear and vaccines to stop the Covid-19 epidemic.